Skoda
The 3rd oldest car manufacturer in the world actually started life as a bike maker. Czech founders, Messrs Laurin and Klement originally bought and sold pedal bikes.
Skoda has come a long way from those early days. Not least in 2000, when VW took more than an active interest in the company as was.
The Volkswagen & Audi Group also bought into Skoda’s impressive rally heritage too, while targeting the more economy-driven car buyers; both via its hallmark products and its creative advertising campaigns in those formative VAG years.
In 2022 Skoda - while not revolutionizing the wheel as such - is continually making its wheels appealing to a very broad church of car-buyers across the globe. Enveloping everything from city cars up to large SUV crossovers.